Utah's Startup Santa is Making a Difference for Needy Kids

It's that time of year again and everyone is in that giving mood, including Utah’s Tech Companies. Startup Santa, a joint effort put on by Beehive Startups and United Way, has created a way for companies to help Utah children in need by starting a state-wide children's book drive where companies compete to see who can donate the most books and support childhood literacy programs for children living in low-income families. Metrics indicate that kids in low-income homes have an average of one book per 300 kids, while kids in middle-class homes have an average of 12 books per single child. As childhood literacy is a huge leading indicator of future success, Startup Santa wants to help these kids learn to read in order to knock down an early barrier to the tech talent pipeline. A high number of children who live in concentrated areas of poverty that do not read at a proficient level by the 3rd grade do not graduate from high school.

Startup Santa is here to change that as the large and prosperous Tech community in Utah is pulling together to make a difference. “It not only shows the character of the people and companies here in Utah, but also the cooperation and critical mass of the Utah tech industry that they can pull something like this off,” says Mike Flynn, Interim Chief of Staff at EDCUtah. 

There are several ways to get involved with the charity. You can sign up your company to participate in the competition, donate books/money, spread the word on social media or volunteer to read at local elementary schools. It’s important to show kids that reading is cool, which is why reading to kids in schools is such a critical part of Startup Santa.

Startup Santa has received over 26,000 books so far and the competition will continue until December 5th. The book drive is state-wide and is a wonderful opportunity to give back and provide children living in poverty a brighter future.

Sign up to volunteer, give, or find out more about Startup Santa at: https://startupsanta.org/

Publication 
EDCUtah Fri, 12/02/2016 - 10:05